Winner of “Enlightener of the Year” award was “Fråga Lund” (“Ask Lund”) which is a popular TV show where viewers submits questions to a panel of professors, researchers and experts. Fråga Lund, which was revived in 2016 after an hiatus since 2000, has had a great outreach with over a million viewers per episode.
Winner of the ironic “‘Bewilderer’ of the Year” award was the author and public speaker Thomas Erikson, for his book “Omgiven av idioter” (“Surrounded by Idiots”). The book and its sequels are based on the DISC / DISA personality inventory theory and claim to teach you how to divide people into red, yellow, green and blue personality types and how to best handle them based on their colour. The theory has no scientific support and Thomas Erikson has gained a big following with the books selling up towards a million copies, despite having no grounds in proven theory.